Corporate video productions are an increasingly effective marketing tool, especially with platforms like Facebook and YouTube implementing video adverts. Putting together a short description of what you do and your brand identity in the form of a video is a great way to inform your audience. There are some things you need to handle internally before contacting a trusted corporate video company to start your video project.
Define your target audience
First you need to define who you want to see this video based on your product or service. Your marketing strategy should be able to help you determine who your product or service sells to best. This will influence where you post the video besides your own website and social media pages to get the most views possible.
Pin-point your objective
You need to look into your marketing strategy and see what kind of boost your business needs. Is the video meant to inform your target audience on a new product or service? Maybe you have a special offer you want to promote or simply create brand awareness.
Your main objective should be getting the results you want. Whether your video should include a call to action or simply inform the viewer about a new promotion or product is the first choice you must make. The foundation of the objective should be to include any and all information on your business and what you want your audience to know.
Illustrate your unique selling point
Your unique selling point should be the centre of your video and your brand identity. Your corporate video productions should show people what you offer that is different or better than that of your competitors. This is what an audience will remember and recognise in your brand.
Determine your budget
Your corporate video production is not something you can cut corners with. You get what you pay for and making a mediocre video to represent your company will likely hurt your business. If you present yourself in a mediocre manner this is what people will expect from your products and/or services. Put aside a decent chunk of money to benefit from all the corporate video services.
Choosing a corporate video company
Consider the services you require and if they match up to what the corporate video company can offer you in terms of services. Some companies will even help you with pre-production planning to make sure your brand identity is accurately represented. Make contact with a comprehensive corporate video company to get all the bang for your buck.
Although the busiest season for camping has come to a close, some people are itching to pitch their fall camping tents. As pro-campers know all too well, camping is a very different experience from season to season. With summer camping, forgetting bug spray may make you a human feasting ground for mosquitoes. With winter camping, staying warm is your primary focus. Here are six essential items you won’t want to find yourself without for your fall camping adventures.
- Appropriate Sleeping Bag. Your thin sleeping bag may have gotten you through those warm summer evenings, but fall nights tend to be chillier than you would expect. With temperatures flirting with that freezing threshold at night, you will want a sleeping bag that is up to the challenge of keeping you nice and snug. Depending on your personal comfort level, you will want to grab a bag that ranges from 10 to 35 degrees in category. Don’t forget to size appropriately as well—women’s bags for ladies and kids bags for the little ones.
- As the sun sets earlier this time of year, a lantern will become a necessary item for those wanting to stay up past sundown. Lanterns can also be helpful for those middle-of-the-night bathroom runs. Battery-powered and solar-powered lights are best for backpacking, but you can get away with toting a USB-powered lantern for car camping.
- Quality Coffee Mug. Energy conservation is critical when camping, so a quality coffee mug will come in handy when there’s not a microwave in sight to heat up your morning brew. Temperature-controlled mugs are excellent for camping as they use batteries and heat absorption and release technology to keep the coffee warm for hours. Check this site for the best temperature-controlled mug on the market.
- Bigger Tent. Storing some gear outside of the tent is acceptable in the summer, but you may find your things and, worst of all, clothes covered in dew if you leave them out overnight in the fall. Consider investing in a larger tent in order to store all of your items within the water-proof walls of your shelter. A good rule of thumb is to get a tent that has enough space for one more person than you need.
- Camping Stove. Starting a fire in the cool, wet mornings of fall can be a real challenge. If you’re car camping, a camping stove may make all of the difference between enjoying a delicious breakfast and suffering through the hangries for hours. This combination grill/stove is perfect for all meals and is compact enough to set up at any camp site.
- Layered Clothing. Fall weather is a bit unpredictable, so it is wise to include multiple sets of layered clothing for anything Mother Nature will throw your way. Typically, fall days will be a bit warmer once the sun has warmed things up, but will cool off significantly once the sun starts to set. Don’t forget that the occasional afternoon rain or snow storm can also cause drastic changes in temperature throughout the day.
Many people have used the traditional photo booth. You sit inside of a small booth and have your photos taken. It’s likely you’ve had more than a few photo booth pictures turn out poorly. Forbes reports that from 2005 to 2012, there were more searches for renting photo booths than for wedding DJs. One business is changing the way people look at photo booths. An open air photo booth has many cool features that separate it from its dated counterpart. In this post, you will learn about four benefits of an open air photo booth.
Many events will benefit from having a photo booth. However, it’s nearly impossible to rent an actual photo booth. These devices are heavy items which would tack on additional delivery fees. An open air photo booth is made up a few small pieces of easily movable equipment. Using an open air photo booth is similar to having a professional photographer at any event you host. However, you won’t have to pay photographer prices through renting an open air photo booth.
Professional Quality Photos
One problem with traditional photo booths is the internal camera. Technology has brought to the market newer cameras capable of taking sharper pictures. Implementing an open air photo booth ensures guests have crystal clear memories of an event. You might not want to have a photographer at your party which is understandable. Social Studio can provide an open air photo booth for your next event.
Interactive Menu System
Many closed photo booths have the standard button system. Using an open air photo booth entails the use of touch screen technology. A touch screen provides people with a familiar system that is fully interactive. A person simply makes their choices using the touch screen system. Next, the photo is taken and displayed on the touch screen. If a user wants to retake the photo, the menu system will enable them to start over.
Not Spending Quarters for Every Picture
The biggest drawback of a closed photo booth is how it limits your photos. You won’t find a redo button while using many standard photo booths. Using an open air system removes limits associated with older photo booth systems. You and your guests are free to take unlimited pictures until you’ve found that perfect shot. It’s nice for party guests not to worry about closed eyes ruining another photo by having unlimited retakes.
In closing, there are many benefits associated with an open air photo booth. An open design removes the barriers and confines associated with a sit-down booth. Guests using an open system will receive high-quality pictures. An intuitive touch screen system ensures users are easily able to use this type of booth. You and your guests will benefit from not having to spend money every time a photo needs to be taken. It’s wise to give guests the freedom to capture every moment at an event with an open air photo booth.
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“I got it on eBay” used to be a phrase you heard all the time when the site was in its infancy and Mom and Pop along with their son Joe Blow could post crap from their garage and sell it quickly. Buying and trading gaming gear and old school beat boxes was fun, and you had a community of like-minded collectors. But once big box stores and other retailers got into the game, it seems like it became harder to find old school speakers or collectibles because so much real estate was sold to giant corporations pushing their electronic inventory. Still, prices for these were pretty good, especially when they started adding free shipping. There was no way mom and pop could compete with that.
But I had an experience the other day that made me feel like I still had something to gain from the giant eBay site when I found Groupon coupons for deals on eBay. I found savings on designer fragrances and kitchen gadgets at 70% off and 40% off Nikon cameras. It felt just like the old days, except the stuff is new, in the box and really works. And the shipping is free.
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Valentine’s Day is fast approaching, so if you haven’t ordered your gift yet, pull out your smart phone or mobile device and go to the Groupon site and see how much you can save. What’s that? You don’t have a smart phone! No worries, they sell them on eBay, too.